AsFam
A website with heart and mind
The young company offers a heartfelt solution by financially compensating people who care for their relatives at home. For AsFam, we created a website that is not only functional, but also brings a human touch to the company – without compromising professionalism.
Imagine your mother, your child, or your grandmother suddenly needing care: a stroke of fate that AsFam helps to cushion. Relatives are financially compensated for caring for loved ones in need of support.
At AsFam, people show their faces. Clients are not anonymous numbers, but receive close and personal support. That’s why the website features videos explaining the business model clearly in multiple languages.
Personal. Transparent. Simple.
Caregivers and care recipients share their stories. Testimonials provide first-hand insights for interested visitors. An e-learning platform makes information freely accessible, while the knowledge hub with over 100 entries actively strengthens SEO performance.
Turning the abstract into something tangible.
The visual language is not only driven by people. Some of the highly complex content is translated into clear and understandable iconography. The result is a website that offers guidance instead of overwhelm.
